Electrical Industry Statistics and Trends

The electrical industry encompasses a wide range of services critical to residential, commercial, and industrial infrastructure. Professionals in this sector specialize in the installation, maintenance, and repair of electrical systems to ensure safety, efficiency, and compliance with regulatory standards. Key services include installing electric car chargers, ceiling fans, ground wires, light fixtures, outdoor lighting, electrical outlets, switches, and security systems.

Additionally, electricians handle electrical remodeling, relocation of outlets or switches, and panel upgrades or replacements. Repair services include fixing fans, light fixtures, outlets, switches, electrical panels, and restoring power in case of outages. As demand for energy-efficient solutions and smart home integration rises, the electrical industry continues to evolve, with increased adoption of renewable energy systems and automation. These trends, along with industry statistics, marketing insights, and competitive analysis, provide valuable data for businesses seeking to optimize their strategies in this dynamic sector.

Report based on an analysis of 89,389 Google Business Profiles from 75,124 companies operating across 42,640 websites in 1,907 U.S. cities.

Companies
75,124
Websites
42,640
Map locations
89,389
Cities
1,907

Overview

Marketing landscape
$9.96
Average CPC
$25.58
Average LSA lead
Paid channels utilization
LSA advertisers (9.0%)
7,997
Paid search advertisers (11.2%)
4,788
Social media advertisers (3.4%)
1,438
Market saturation
45.7
Companies per 100k population
New websites
4,063
+7.29%
in 2024 compared to 2023
Total websites
42,640
+10.68% (+4,063)
increase from 2023 to 2024
Electrical seasonality in United States
Based on search volume of 10,000 high intent industry keywords.
Top Industry keywords
Keyword Volume CPC
electrician near me 212.8K $14.46
electrician 210.4K $12.69
electrical companies 62.1K $3.23
electricians near me 62.0K $14.46
electrical contractor 33.6K $1.71
residential electrician 29.9K $2.20
electric companies near me 27.7K $11.81

Growth leaders

Multi-location companies & franchises
Companies with the most locations
Website Locations
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
Location growth
Add the most new locations in the last 12 months
Website Locations New Total Growth
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99

Digital performers

Top advertisers

Websites with the highest estimated impression share in Q4 2024

Website
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
Organic traffic leaders

Websites with the highest commercial-intent organic traffic in Q4 2024

Website
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com

Business profiles overview

Reviews

Distribution of business profiles based on the number of reviews

Operating hours

Distribution of business profiles based on their operating hours

Profiles health

Key factors affecting the completeness and effectiveness of profiles

Without website (42.5%)
37,970
Unclaimed profiles (22.3%)
19,899
Without phone (3.1%)
2,798
Operation hours not set (20.4%)
18,238
Closed on Saturday (59.0%)
52,701
Closed on Sunday (72.8%)
65,025
Profiles with most reviews
Profile Rating Reviews
Profile name
4.7 26,882
Profile name
4.9 26,349
Profile name
4.7 25,452
Profile name
4.8 24,345
Profile name
4.9 22,182
Profile name
4.6 17,929
Profile name
4.8 17,560