House cleaning Industry Statistics and Trends
The house cleaning industry provides essential services aimed at maintaining hygiene, cleanliness, and overall well-being in residential and commercial spaces. This sector includes various service categories such as standard cleaning for routine maintenance, deep cleaning for thorough sanitation, and moving clean services tailored for pre- or post-relocation needs. Additionally, office cleaning services cater to commercial environments, ensuring a professional and sanitary workspace.
As consumer demand grows for eco-friendly and non-toxic cleaning solutions, many companies are integrating green cleaning practices and advanced disinfection technologies into their offerings. The rise of on-demand cleaning services, facilitated by digital booking platforms, has further transformed the market, making services more accessible and efficient. Businesses operating in this industry can leverage key market insights, competitive analysis, and industry trends to optimize their service offerings, target high-demand locations, and implement effective marketing strategies for sustained growth.
`Report based on an analysis of 133,873 Google Business Profiles from 116,695 companies operating across 49,931 websites in 1,907 U.S. cities.
Companies
Websites
Map locations
Cities
Overview
| Keyword | Volume | CPC |
|---|---|---|
| house cleaning | 135.3K | $4.40 |
| cleaning services near me | 102.1K | $7.73 |
| house cleaning service | 88.2K | $5.66 |
| maids | 58.7K | $10.80 |
| housekeeping | 52.2K | $8.83 |
| house cleaning services near me | 45.3K | $9.71 |
| house cleaners near me | 39.9K | $9.75 |
Growth leaders
Digital performers
Websites with the highest estimated impression share in Q4 2024
Business profiles overview
Distribution of business profiles based on the number of reviews
Distribution of business profiles based on their operating hours
Key factors affecting the completeness and effectiveness of profiles