Plumbing Industry Statistics and Trends

The plumbing industry provides essential services for residential, commercial, and industrial properties, ensuring the functionality and efficiency of water supply and drainage systems. Professionals in this field specialize in installing, maintaining, and repairing plumbing infrastructure, addressing both routine maintenance and emergency issues. Key services include leak detection and repair, installation of faucets, garbage disposals, showers, toilets, and water heaters, as well as unclogging drains. Additionally, plumbers handle repairs for faucets, garbage disposals, outdoor plumbing systems, pipes, sewers, showers, toilets, and water heaters.

With increasing demand for water conservation solutions and smart plumbing technologies, the industry is evolving toward more sustainable and efficient systems. Businesses operating in this sector can leverage industry data on market saturation, customer acquisition trends, and seasonal demand fluctuations to optimize their service offerings and expand their market presence effectively.

Report based on an analysis of 89,520 Google Business Profiles from 76,099 companies operating across 42,299 websites in 1,907 U.S. cities.

Companies
76,099
Websites
42,299
Map locations
89,520
Cities
1,907

Overview

Marketing landscape
$15.67
Average CPC
$37.40
Average LSA lead
Paid channels utilization
LSA advertisers (11.5%)
10,280
Paid search advertisers (17.6%)
7,462
Social media advertisers (4.6%)
1,946
Market saturation
46.3
Companies per 100k population
New websites
4,474
+18.83%
in 2024 compared to 2023
Total websites
42,299
+12% (+4,474)
increase from 2023 to 2024
Plumbing seasonality in United States
Based on search volume of 10,000 high intent industry keywords.
Top Industry keywords
Keyword Volume CPC
plumber near me 405.9K $27.98
plumbing 385.1K $20.08
drain cleaning 95.1K $7.64
plumbing services 70.0K $4.14
plumbing companies near me 43.1K $14.60
water heater repair 39.7K $12.26
water heater repair near me 36.8K $12.05

Growth leaders

Multi-location companies & franchises
Companies with the most locations
Website Locations
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
website.com
99
Location growth
Add the most new locations in the last 12 months
Website Locations New Total Growth
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99
website.com
99 99 99 99

Digital performers

Top advertisers

Websites with the highest estimated impression share in Q4 2024

Website
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
Organic traffic leaders

Websites with the highest commercial-intent organic traffic in Q4 2024

Website
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com
website.com

Business profiles overview

Reviews

Distribution of business profiles based on the number of reviews

Operating hours

Distribution of business profiles based on their operating hours

Profiles health

Key factors affecting the completeness and effectiveness of profiles

Without website (42.3%)
37,844
Unclaimed profiles (23.3%)
20,834
Without phone (2.2%)
1,967
Operation hours not set (17.2%)
15,356
Closed on Saturday (47.2%)
42,198
Closed on Sunday (59.6%)
53,331
Profiles with most reviews
Profile Rating Reviews
Profile name
4.7 26,882
Profile name
4.9 26,349
Profile name
4.7 25,452
Profile name
4.8 24,345
Profile name
4.9 22,182
Profile name
3.7 21,910
Profile name
4.6 17,929